National Brand Campaigns
- Coordinate the planning, delivery, and execution of national marketing campaigns.
- Ensure campaigns are delivered on time and within budget.
- Communicate campaign plans and provide support to offices nationwide.
- Drive consistent campaign implementation across the national network.
- Monitor campaign schedules and track progress.
- Increase branch participation and engagement in marketing initiatives.
- Measure campaign performance and return on investment (ROI).
- Prepare and present post-campaign performance reports.
National Marketing Calendar
- Coordinate the annual marketing calendar.
- Schedule and manage seasonal campaigns, business communications, special events, and strategic initiatives.
- Ensure timely communication and rollout of all marketing activities.
- Maintain high levels of branch participation.
- Deliver campaign assets according to agreed timelines.
CSI & Community Initiatives
- Coordinate national CSI and community engagement programmes.
- Increase office participation in CSI initiatives.
- Measure and report on the impact of community programmes.
- Promote positive brand awareness through community involvement.
Brand Communications & Advertising
- Coordinate national brand communications, public relations, advertising, and branding initiatives.
- Manage advertising and promotional opportunities.
- Coordinate suppliers and oversee project delivery.
- Ensure all communications comply with corporate identity and brand guidelines.
Office Launches & Brand Standards
- Coordinate branding, signage, marketing collateral, and promotional requirements for new offices, relocations, and refurbishments.
- Deliver branding projects on time and within budget.
- Ensure compliance with national brand standards.
- Enhance and maintain consistent brand visibility across all offices.
Local Area Marketing Support
- Provide marketing guidance and support to offices for local campaigns and events.
- Strengthen local brand awareness and market presence.
- Support initiatives aimed at increasing local market share.
Brand Collateral & Asset Management
- Coordinate the sourcing, production, and distribution of branded marketing materials and promotional items.
- Manage stock levels and ensure timely distribution of marketing assets.
- Maintain quality and consistency across all branded materials.
- Manage supplier relationships and marketing budgets effectively.
Skills & Experience Required: